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Category Archives: Online Marketing

23 May

How Can AI Aid Your Marketing and Sales Strategy?

Artificial intelligence has been helping businesses stay ahead in the competition for years now. In fact, 9 in 10 leading businesses are currently investing in AI-empowered tools and platforms. From AI tools that automate accounting to machine learning technology that help doctors make more accurate diagnosis, artificial intelligence has been helping industries step up their […]

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5 Tips to Rank Your Local Business on Google
18 May

5 Tips to Rank Your Local Business on Google

Are you wondering how you are going to bring your newly launched business on page one of Google? New or old, all businesses want their websites to appear on the first page. Search Engine Optimization (SEO) is a critical element of the content marketing strategy for a modern business. Rightly so! SEO promises credibility, higher […]

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28 Nov

Video Marketing Technology: How To Improve Your Results

Technology has changed the world and will continue to do so as time carries on. What makes the technology even more powerful is when you combine it with any type of unique marketing tactic. Take video marketing for example. Video marketing is the process of using videos for marketing your online or offline business. The […]

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04 Aug

6 Ways SEO & Web Design Go Together

By: Marie Barnes Date: 04 Aug 2020 Often, SEO specialists are only remembered at the stage of preparing a project for launch after redesign or development. A specialist comes to the “ready” site, forms the necessary corrections. But, suddenly, goes against the concept that the designers used to adhere to. Disagreements between the two directions […]

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How Digital Marketing Personalization Can Improve Your Sales
19 Jun

How Digital Marketing Personalization Can Improve Your Sales

By: Aron Swain Date: 19-Jun-2020 Source: https://miro.medium.com/max/3200/0*f-YBCfsCVkm9meEK  People naturally won’t receive a message, except they feel it was designed specifically for them. This statement is true in personal conversations and also in digital marketing. It is also why businesses are very mindful of making sure that all their digital marketing moves are optimized so that […]

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14 Jan

Click-only business in the highly competitive sector of the market

Click-only or pure-click business can be described as new company that conducting business digitally via Internet (online) by using e-commerce system without physical existence as firm (Philip Kotler and Kevin Keller, 2008 p.434) while click-and-mortar or click-and-brick business can be described as company that added new channel for marketing by using e-commerce or nay other […]

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