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Category Archives: Marketing Concepts

28 Jun

Digital Marketing Changes and Tips for 2021: Instagram and Facebook

Technologies are constantly evolving as we speak. There was a time when we had Orkut, which now is history. I am pretty sure people only remember Orkut vaguely now. After Orkut, the biggest hit was facebook which, surprisingly still is. Multiple platforms like Instagram, slack, Flickr, Tumblr also came into play but the big giants […]

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23 May

How Can AI Aid Your Marketing and Sales Strategy?

Artificial intelligence has been helping businesses stay ahead in the competition for years now. In fact, 9 in 10 leading businesses are currently investing in AI-empowered tools and platforms. From AI tools that automate accounting to machine learning technology that help doctors make more accurate diagnosis, artificial intelligence has been helping industries step up their […]

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5 Creative Ways to Boost Your Social Media Strategy for 2021
18 May

5 Creative Ways to Boost Your Social Media Strategy for 2021

The power of social media is so overwhelming that now every business has incorporated social media as part of their strategies. There is a cut-throat competition with passing years as every brand has opted for social media as a marketing tool. Every business is using social media, but the only difference is the implementation of […]

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5 Tips to Rank Your Local Business on Google
18 May

5 Tips to Rank Your Local Business on Google

Are you wondering how you are going to bring your newly launched business on page one of Google? New or old, all businesses want their websites to appear on the first page. Search Engine Optimization (SEO) is a critical element of the content marketing strategy for a modern business. Rightly so! SEO promises credibility, higher […]

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25 Feb

5 Common Uses for Machine Learning Applications in Business

Machine learning is what makes artificial intelligence intelligent. It’s a process that uses algorithms to make computers learn from data collected and discover patterns in them. AI’s ability to do such a task is what businesses are looking for in computers. All our daily processes depend on taking in data. However, it’s difficult for humans […]

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22 Feb

Trends that will reshape content marketing

By: Galina Karine Quality content and content marketing Quality content proves that consumers are paying attention to the things they care about. It focuses on any consumer’s actions, and based on quality content, the foundations of content marketing lie. In comparison, content marketing is a long-term strategy to build a strong and trustworthy relationship with […]

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02 Jan

Marketing Tips That Work For A Waste Business

Today the market potential for waste management has reached super-high limits. The global consumer goods market alone is estimated to be worth nearly $1.3 trillion (2019), according to Statista. Ultra-consumerism has created major threats to the Earth’s environment and its natural resources. The current situation has also produced more potential for waste businesses. The key […]

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28 Nov

Video Marketing Technology: How To Improve Your Results

Technology has changed the world and will continue to do so as time carries on. What makes the technology even more powerful is when you combine it with any type of unique marketing tactic. Take video marketing for example. Video marketing is the process of using videos for marketing your online or offline business. The […]

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26 Oct

5 Strategies To Increase Your Brand Awareness Using Social Media

Brand awareness is quite important for businesses to get more exposure, but social media brand awareness might be even more crucial in the time when most potential customers spend time on social media platforms. Luckily, it’s relatively easy to build brand awareness through social media by using well-known techniques for this. Hence, here are the […]

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